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Arnold launches new Web site

Arnold Air Force Base, Tenn. -- Arnold Air Force Base launched its new Web site March 1 with an increased focus on improving communication with the public.

While the address, www.arnold.af.mil, is still the same, the look and functionality of the site has drastically changed, an Air Force official said.

"The new site will allow us to better inform local communities, community leaders, aerospace partners, and those wishing to do business here about the past, present and future of Arnold Air Force Base and the Arnold Engineering Development Center," said Tim White, AEDC director of public affairs. "Whether you want to test here, find out about events open to the public or learn how we're supporting the war on terrorism, you can find it on the new site quickly."

With an emphasis on news and happenings, the site change is part of an Air Force initiative to standardize all of the service's public sites to portray a consistent image to the public and provide for easy navigation regardless of what base Web site a person is visiting.

"If we want people to know the Air Force story, we have to tell it quickly and accurately," White said. "We are all bombarded with information constantly, and the Air Force is competing with everyone else for people's attention. An attractive and easy-to-use Web site is more important now than ever for organizations to reach their audiences."

While much of the information from the former site remains on the new site, with new material added as well, some of the contractor-specific information has moved to the new Aerospace Testing Alliance Web site, www.aerospacetestingalliance.com, such as company employment opportunities, internship and cooperative student program opportunities. The ATA Web site can be accessed through a link on the Arnold Web site or directly.

"One of our goals is for people to be able to find what they're looking for in no more than 2 to 3 clicks," White said. "When people are looking for something on a site, they want it quickly. I think we've done a good job building the site to meet that goal."

To find out for yourself, go to www.arnold.af.mil.